Effective Educational Videos: Principles and Guidelines for … – NCBI

Cognitive Load Management:

  • Segmenting: Break content into smaller, manageable segments to avoid overloading the viewer’s cognitive capacity.
  • Weeding: Remove extraneous content that does not contribute directly to the learning objectives.

Signaling:

  • Use visual and auditory cues to highlight important information and guide the viewer’s attention to key points.

Multimedia Principles:

  • Dual Coding: Present information in both visual and auditory forms to leverage the brain’s capacity to process multiple channels.
  • Modality Principle: Combine narration with graphics instead of on-screen text to reduce cognitive load.

Personalization:

  • Use a conversational tone rather than a formal one to make the content more engaging and relatable.
  • Include a visible narrator or instructor to create a sense of social presence.

Active Learning:

  • Encourage viewer interaction, such as pausing the video to reflect, answer questions, or complete related tasks.
  • Incorporate prompts and questions to engage viewers actively with the content.

Accessibility:

  • Ensure that videos are accessible to all students, including those with disabilities, by providing captions, transcripts, and alternative text for images.

Feedback:

  • Provide immediate feedback on questions or activities included in the video to reinforce learning and correct misunderstandings.

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